MACALLAN
WEBAR 2023
Project type: Web-based AR
Scope of work:
- Design a WebAR experience that emphasis Macallan’s new color collection
- Design of UI/UX
- Integration of advanced WebAR technologies
- Use of image recognition AR technologies to place virtual animations onto PR kit, product displays, and exhibition
- Design of motion graphics and animations
- Cloud hosting
- System for Data Analytics